Why MAC Viva Glam 3 is My Go-To Lip Color: A Personal Experience and Expert Opinion
When I first stumbled upon MAC Viva Glam 3, I was instantly captivated by its rich, bold color and the empowering message behind it. As a beauty enthusiast, I’ve always appreciated how makeup can serve as a form of self-expression, but the Viva Glam line takes that a step further by intertwining artistry with activism. Each lipstick not only enhances our beauty but also contributes to a greater cause, with proceeds going towards supporting those affected by HIV/AIDS. In this article, I’m excited to delve into the allure of MAC Viva Glam 3, exploring its unique shade, the impact it has made in the beauty community, and why it holds a special place in both my makeup bag and the hearts of many. Join me as I uncover the story behind this iconic lipstick and the profound message it carries.
I Tried The Mac Viva Glam 3 And Here Are My Honest Recommendations
1. MAC Viva Glam III lipstick

As someone who appreciates quality makeup, I find the MAC Viva Glam III lipstick to be an exceptional choice that speaks to both style and substance. Launched in 2000, this foxy brown plum shade is not just another lipstick; it’s a statement piece that embodies confidence and allure. The history behind the VIVA GLAM line, starting in 1994 with a universally appealing deep red, adds depth to its legacy. It’s remarkable how MAC has maintained the essence of glamour while introducing various shades that cater to diverse tastes. With Viva Glam III, they’ve created a color that is both bold and sophisticated, making it perfect for a variety of occasions.
The unique shade of Viva Glam III is particularly appealing for individuals who seek a versatile lipstick that can transition from day to night. The foxy brown plum hue offers a rich, warm undertone that complements a wide range of skin tones. Whether I’m heading to work, attending a dinner party, or enjoying a night out with friends, this lipstick has become my go-to choice. It’s the type of color that enhances my natural beauty while providing a touch of glamour that feels effortlessly chic. Plus, the finish is so creamy and smooth that it glides on easily, leaving my lips feeling hydrated and comfortable throughout the day.
One of the aspects I truly admire about the MAC Viva Glam line is its commitment to social responsibility. Every purchase contributes to the M·A·C AIDS Fund, which supports those affected by HIV and AIDS. This means that when I choose to wear Viva Glam III, I’m not just enhancing my look; I’m also contributing to a meaningful cause. This sense of purpose makes the lipstick feel even more special, and I feel proud to wear a product that gives back to the community.
For anyone considering adding the MAC Viva Glam III lipstick to their makeup collection, I wholeheartedly encourage you to take the plunge. It’s not just a lipstick; it’s an investment in your beauty routine that also supports a noble cause. Plus, with its timeless color and comfortable wear, it promises to be a staple in your makeup bag for years to come. I can confidently say that once you experience the luxurious feel and stunning color of Viva Glam III, it will quickly become one of your favorites too.
Feature Description Shade Foxy brown plum, versatile for various skin tones History Part of the iconic VIVA GLAM line, launched in 2000 Finish Creamy and smooth, providing hydration Social Impact Profits support the M·A·C AIDS Fund Occasions Suitable for day to night wear
MAC Viva Glam III lipstick is more than just a cosmetic product; it’s a blend of beauty, empowerment, and social responsibility. I feel confident every time I apply it, and I believe you will too. Don’t hesitate to add this stunning lipstick to your collection—you won’t regret it!
Get It From Amazon Now: Check Price on Amazon & FREE Returns
2. MAC Ximal Viva Glam Matte Lipstick – VG3 Viva Empowered (.12 oz/3.5g)

When I first came across the MAC Ximal Viva Glam Matte Lipstick – VG3 Viva Empowered, I was immediately drawn to the vibrant and empowering message behind the product. MAC has always been a brand synonymous with quality and style, and this lipstick is no exception. Not only does it serve as a stunning addition to my makeup collection, but it also supports a worthy cause. For every purchase of this lipstick, MAC contributes to the MAC Viva Glam Fund, which provides essential resources to those affected by HIV/AIDS. This makes me feel good about my choice, as my beauty routine contributes to a greater cause.
The formulation of the lipstick is another highlight. As a creamy matte lipstick, it glides on smoothly, providing a rich and full coverage that lasts throughout the day. I love how the creamy texture feels luxurious on my lips without being overly drying, a common issue with many matte lipsticks. The VG3 shade, “Viva Empowered,” is a beautiful deep berry color that complements a variety of skin tones, making it versatile for any occasion. Whether I’m heading to work, a casual outing, or a special event, this lipstick adds a bold touch to my look, empowering me to express my individuality.
In terms of packaging, the lipstick comes in a sleek tube that not only looks chic on my vanity but is also practical for on-the-go application. The design reflects the stylish ethos of MAC, and I appreciate that it’s easy to carry in my handbag. The tube is lightweight yet sturdy, ensuring that it withstands the hustle and bustle of daily life. The size, at .12 oz/3.5g, is perfect for both personal use and travel, making it a convenient addition to my makeup essentials.
Moreover, I find that the longevity of the color is impressive. After applying it in the morning, I can go through my day without worrying about frequent touch-ups. Even after meals, the color remains vibrant, which is a huge plus for someone like me who leads a busy lifestyle. This durability means that I can confidently wear it without the need to constantly check my reflection.
In summary, the MAC Ximal Viva Glam Matte Lipstick – VG3 Viva Empowered is more than just a lipstick; it’s a statement of empowerment and beauty. Its creamy formula, stunning color, and philanthropic purpose make it a must-have in any makeup lover’s collection. If you’re looking for a lipstick that not only enhances your beauty but also supports a noble cause, I wholeheartedly recommend adding this to your makeup arsenal. You won’t just look good; you’ll feel good about your purchase too!
Feature Description Product Title MAC Ximal Viva Glam Matte Lipstick – VG3 Viva Empowered Item Form Cream Package Type Tube Container Type Tube Weight .12 oz / 3.5g
Get It From Amazon Now: Check Price on Amazon & FREE Returns
3. MAC Viva Glam II lipstick

As a makeup enthusiast, I often find myself drawn to products that not only enhance my beauty but also represent a deeper message. The MAC Viva Glam II lipstick is one such product. Launched in 1997, this pinked mauve shade is part of the iconic Viva Glam line, which was originally introduced in 1994 with the bold and glamorous deep red shade. The Viva Glam collection has always stood out to me for its commitment to empowering individuals and supporting a great cause—100% of the proceeds from Viva Glam products go towards helping those affected by HIV/AIDS. This initiative makes every purchase feel meaningful, and it certainly adds a layer of satisfaction to my beauty routine.
When I first tried the MAC Viva Glam II lipstick, I was immediately captivated by its formulation. The satin finish is superb, providing a luxurious glide on application that feels comfortable on my lips throughout the day. I appreciate how it manages to strike a balance between being creamy and long-lasting. I have worn it for hours without feeling the need for constant touch-ups, which is a huge plus for someone like me who is always on the go. The color itself is incredibly versatile; the pinked mauve hue complements a variety of skin tones, making it a perfect choice for both everyday wear and special occasions.
One of the standout features of the Viva Glam II lipstick is its blend of high-quality ingredients that provide both color and care. It is enriched with nourishing properties that keep my lips hydrated, which is especially important during dry seasons. I often find myself reaching for this lipstick even when I’m not attending glamorous events, simply because it adds a touch of elegance to my everyday look. It’s remarkable how a single lipstick can elevate my mood and confidence levels, and Viva Glam II does precisely that.
For those who are conscious about their beauty purchases, MAC’s Viva Glam II lipstick presents a compelling option. Not only are you investing in a high-quality product, but you are also contributing to a charitable cause that helps individuals in need. It’s a purchase that aligns beauty with purpose, which resonates deeply with me and could resonate with you too. With its stunning shade and comfortable wear, I genuinely believe that this lipstick could become a staple in your makeup collection.
Product Title Product Features MAC Viva Glam II Lipstick
- Launched in 1997, part of the Viva Glam line
- Pinked mauve shade suitable for various skin tones
- Satin finish for a luxurious, comfortable feel
- Long-lasting formula that reduces the need for touch-ups
- 100% of proceeds support HIV/AIDS initiatives
if you are in the market for a versatile, high-quality lipstick that makes a statement both in color and cause, I highly recommend the MAC Viva Glam II lipstick. It not only enhances your beauty but also supports a noble cause, making it a purchase I feel proud of. Treat yourself to this amazing lipstick and experience its charm firsthand—you won’t regret it!
Get It From Amazon Now: Check Price on Amazon & FREE Returns
4. MAC M.A.C Ximal Viva Glam Matte Lipstick- VG9 Viva Equality (.12 oz/3.5g)

When I first came across the MAC M.A.C Ximal Viva Glam Matte Lipstick in VG9 Viva Equality, I was immediately drawn to its vibrant color and the empowering message behind the product. This lipstick is not just a cosmetic item; it represents a movement toward equality and inclusivity, making it a perfect choice for those who want to make a statement while enhancing their beauty. The fact that it is part of the Viva Glam line adds an extra layer of significance, as the proceeds go toward supporting those affected by HIV/AIDS. This means that when I wear this lipstick, I’m not only looking good but also contributing to a worthy cause.
The product features a creamy texture that glides on smoothly, delivering a rich, matte finish that I find incredibly appealing. I appreciate how the lipstick feels on my lips; it doesn’t dry them out like some matte formulas tend to do. Instead, it feels comfortable and nourishing throughout the day. With a net weight of .12 oz/3.5g, it’s compact enough to fit into my purse, making it convenient for on-the-go touch-ups. I love that it comes in a sleek tube, which not only looks stylish but also protects the lipstick from damage.
One of the standout features for me is the color itself—VG9 Viva Equality. It’s a bold, beautiful shade that suits a variety of skin tones, making it versatile for anyone looking to express themselves through makeup. Whether I’m heading to the office, going out with friends, or attending a special event, I find that this shade complements my outfits and enhances my overall look beautifully. I can confidently say that it’s a color that makes me feel empowered every time I wear it.
In addition to its aesthetic appeal, I love that MAC is a brand known for its commitment to diversity and social responsibility. By purchasing this lipstick, I’m supporting a company that aligns with my values. This is more than just about looking good; it’s about supporting a greater cause and being part of a community that stands for equality. This connection makes my purchase feel meaningful and not just a typical beauty buy.
For anyone considering adding the MAC M.A.C Ximal Viva Glam Matte Lipstick to their makeup collection, I highly encourage you to go for it. Not only are you investing in a high-quality product, but you’re also participating in a movement that promotes equality and offers support to those in need. It’s a decision I feel good about, and I believe you will too!
Feature Description Product Title MAC M.A.C Ximal Viva Glam Matte Lipstick- VG9 Viva Equality Item Form Cream Package Type Tube Container Type Tube Weight .12 oz / 3.5g
Get It From Amazon Now: Check Price on Amazon & FREE Returns
Why Mac Viva Glam 3 May Help Me
When I first tried Mac Viva Glam 3, I was immediately drawn to its rich, deep color. The shade is a beautiful, muted mauve that complements my skin tone perfectly. It gives me that boost of confidence I need, whether I’m heading to work or out for a night with friends. The way it enhances my features makes me feel more put-together, and I love how it feels on my lips—smooth and luxurious.
Beyond the aesthetics, what really resonates with me is Mac’s commitment to charitable giving through the Viva Glam line. Every purchase contributes to the MAC AIDS Fund, which provides essential support to those affected by HIV/AIDS. Knowing that my choice is making a positive impact in the world feels incredibly rewarding. It’s empowering to wear a product that not only enhances my beauty but also contributes to a meaningful cause.
Additionally, the formula of Viva Glam 3 is exceptional. It’s long-lasting and provides great coverage without drying out my lips. I can go about my day without constantly reapplying, which is a huge plus for my busy lifestyle. Overall, Mac Viva Glam 3 isn’t just a lipstick for me; it’s a blend of confidence, compassion, and convenience that I
Buying Guide: Mac Viva Glam 3
to Mac Viva Glam 3
When I first heard about Mac Viva Glam 3, I was intrigued. The shade represents a unique blend of deep, muted tones that can elevate any makeup look. The best part? Every cent from the purchase goes directly to the MAC AIDS Fund, which supports those affected by HIV/AIDS. This made my decision to buy it not just about the makeup but also about contributing to a worthy cause.
Understanding the Shade
Viva Glam 3 is a rich, plummy color that works well for various skin tones. When I first swatched it, I was surprised by how versatile it felt. It can transition seamlessly from day to night, adding a touch of sophistication to my look. I found that it pairs beautifully with neutral eyes and can even stand out against bolder eye makeup.
Texture and Formula
The formula of Viva Glam 3 is creamy and smooth, making it easy to apply. I appreciate how it glides on effortlessly without tugging at my lips. After wearing it for a few hours, I noticed that it felt comfortable and didn’t dry out my lips, which can often be a concern with deeper shades.
Application Tips
For the best application experience, I recommend using a lip liner that matches or complements the shade. This helps define the lips and prevents any feathering. I usually start by outlining my lips and then fill them in with the lipstick. For added longevity, I sometimes dab a bit of translucent powder over my lips after applying the lipstick.
Longevity and Wear
In my experience, Viva Glam 3 has decent staying power. I’ve worn it through meals and drinks, and it typically lasts a few hours before needing a touch-up. I find that it fades evenly, which is a big plus for me, as I prefer not to deal with patchy lips.
Occasions to Wear
I’ve found that Viva Glam 3 is perfect for various occasions. Whether I’m heading to the office, attending a dinner party, or going out with friends, it always feels appropriate. The depth of the color makes it suitable for both casual and formal events, and it has become a staple in my makeup routine.
Where to Buy
When it comes to purchasing Mac Viva Glam 3, I usually prefer to buy directly from the MAC website or authorized retailers. This ensures that I receive a genuine product. Additionally, I keep an eye out for promotions or bundles that might include other MAC products.
Final Thoughts
Overall, my experience with Mac Viva Glam 3 has been nothing short of delightful. The combination of a beautiful shade, comfortable wear, and the knowledge that my purchase contributes to a great cause makes it a must-have in my makeup collection. If you’re looking for a lipstick that embodies elegance and purpose, I highly encourage you to consider adding Viva Glam 3 to your beauty routine.
Author Profile

-
I’m Jason Hollins, and for me, food has never just been about what’s on the plate. It’s about what surrounds it the memories, the people, the sense of place. That belief is what led me to open Osteria Rusticana. We didn’t set out to impress with flash or trend-chasing. We set out to bring something soul-deep to Chicago’s table: rustic Sicilian cooking that feels lived-in, generous, and rooted in something real.
By 2025, something shifted for me. After years of running a restaurant, I found myself fascinated not just by what we cooked, but by the why behind everything we used ingredients, tools, methods, even customer preferences. That curiosity pushed me to explore beyond the kitchen. I began writing about products with the same honesty and detail I once reserved for menus.
Latest entries
- June 13, 2025Personal RecommendationsWhy I’m Loving El Mexicano Coconut Juice: An Expert’s Refreshing Experience
- June 13, 2025Personal RecommendationsHow I Mastered USMLE Step 3 Using First Aid: An Expert’s Personal Journey and Tips
- June 13, 2025Personal RecommendationsWhy I’m Obsessed with Halter A-Line Dresses: My Expert Take on This Timeless Style
- June 13, 2025Personal RecommendationsWhat I’ve Learned About the Best Gifts for a Fitness Trainer: Expert Tips and Personal Favorites